Click to read the full sample: https://www.gentreo.com/everything-you-need-to-know-about-your-last-will-and-testament/
As part of a link-building strategy that I pitched for Gentreo.com, an online estate planning company, I researched, wrote, and ultimately formatted and published a long-form guide for creating an online will. I collaborated with Gentreo’s legal team to ensure compliance and accuracy. As a result, Gentreo.com saw immediate and measured increase in search rankings for high-value keywords such as “online will” and “how do I create my will”. This long-form piece is an example of more comprehensive content that I can create to help build a client’s website authority, increase rankings for target keywords, and provide more in-depth educational content for their readers.
